WhatsApp Business API – Who Should Use It?
WhatsApp Business API, or WhatsApp Business Platform, is the ideal solution for large companies and independent software providers who want to integrate WhatsApp into their products for handling high volumes of conversations.
Key Advantages:
- Messaging: Four tiers of message volumes from 1,000 to unlimited daily messages.
- Systems Integration: Connection to internal systems and contact centers.
- Automation and Support: Integration of bots and process automation to increase efficiency (enabling automatic reminders about updates, personalized promotional offers, delivery updates, meeting reminders, and payment confirmations).
- Unlimited User Support: The ability to connect an unlimited number of devices and profiles.
- Business Verification: Green checkmark to enhance customer trust.
Why Use It:
- Your customers are already using WhatsApp.
- Dynamic and flexible communication.
- Increased customer trust through account verification.
You can use WhatsApp Business API to improve customer interaction and increase the efficiency of your business, but please note that this platform is paid.