Universum Logo & Branding
Logo & Branding
The logo project for a system that provides discounts and bonuses in stores around the world is presented in two versions - with the text at the bottom and the horizontal layout, with the text and graphics in one line. The graphic part represents a transparent polyhedron, the text is made with a sophisticated Sans-serif font. The logo attracts attention due to its interesting geometry and restrained business aesthetics in general.