Lux Car Logo & Branding

Logo design for a car interior tuning studio of the premium segment. There are three options of the stylish text logo: trendy Negative space, laconic black and white, and a black and white one with the addition of a bright crimson accent. The use of a sliced contrast font with an emphasized style change of some letters makes the project clear and memorable, focuses the attention of the viewer. Due to its simplicity and minimalism, the logo is perfect for branding, which has been an indispensable customer requirement, it looks good in the form of embossing on the leather, organically - on the license plate.