For the service of books exchange, purchase and sale, a logo and corporate identity were developed. The designer managed to create a light, clear, concise logo, with good readability. The use of color and font accents in the title, the use of the Negative space technique in a frame in the form of a stylized open book with a bookmark, make the project very modern, trendy. The logo is convenient for branding, it looks good on different backgrounds and textures.